Books & Placemats

These tools will up your game.

The Politically Incorrect
Real Estate Agent Handbook

A Serious How-to Manual
with a Sense of Humor

Look inside the HANDBOOK

The Politically Incorrect
Real Estate Agent Logbook

A Daily Journal, Activity Tracker
& Stats Generator

Look inside the LOGBOOK

The Politically Incorrect
Real Estate Agent Playbook

A 90-Day Kick in the Arse

Look inside the PLAYBOOK

Buyer Presentation Placemat: Home-Buyer's Flow Chart & Needs Analysis

Use this laminated presentation tool to ease your buyer's mind, as you explain every step in the transaction. The reverse side is a needs analysis form. Use a dry erase pen to flush-out your buyer's needs/wants, while simultaneously demonstrating your expertise. The result is a happy client, destined to close. Awesome.

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Listing Presentation Placemat: Home-Seller's Flow Chart & Sales Strategy

Use this laminated presentation tool to ease your seller's mind, as you explain every step in the transaction. The reverse side is a sales strategy, based upon current market conditions. Use your dry erase pen to demonstrate your expertise, while simultaneously making a strong case for The Right Price. Perfect.

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Scriptmat: Prospecting & Appointment-Setting Scripts

This laminated script chart contains 12 scripts/dialogue flow charts, including Referral Script, Advocate Script, Appointment Script, Premature Fee Script, Eavesdropping Script, Buyer Pre-Qualification Script, Seller Pre-Qualification Script, Quik Flix Scripts, and more. Use this Scriptmat as a quick reference, while you prospect and set presentation appointments. Sweet.

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FSBO-mat
(For Sale by Owner Placemat)

This laminated prospecting tool contains the exact scripts needed to book listing presentations with For Sale by Owners (FSBOs). Side 1 has the questions to ask FSBO, which will convince them that you possess the knowledge to get them sold, as well as the world's best script for setting the listing appointment. Side 2 has scripts to overcome common FSBO objections, and a 12-point campaign to earn their business.

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Billboard Placemat

Use this laminated placemat to track up to fourteen prospects/clients from the day you meet, thru closing day. Each prospect/client column reminds you of the important steps in the conversion of prospect to client, then client to closing. Meant to be used in conjunction with the Handbook, this tool will prevent you from missing a step, ensuring each prospect/client receives the exact same, value-rich service and experience that you offer.

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Speakeasy Placemat & Time-Blocking Chart

This laminated chart is to be used in conjunction with Speakeasy PRO conference calls, and is the perfect tool to augment your prospecting efforts. In addition to containing the Speakeasy rules, pledge, motto, and oath, Side 1 reminds you of the best telephone habits, prospect types, follow-up formats, and a daily reminder of your goals. Side 2 is a time-blocking chart for booking presentation appointments while prospecting.

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