The Politically Incorrect
Real Estate Agent
Logbook

A Daily Journal, Activity Tracker & Stats Generator

Warning:

This is a fill-in-the-blank book… on steroids!

Work... with Purpose.

Improvement comes from contemplation and planning, after first acknowledging your bottlenecks (slowdowns in the process). When actual results are measured, then improvements can be made to the slowdowns, and then any income goal may be achieved by those willing to try.

I want to improve!

INTRODUCING

The Real Estate Agent Logbook

Ready to hone your skills?

The Logbook is designed for real estate agents who want to improve their business and/or make more money. THINK, DO, TRACK, REPEAT allows you to take control. Now you can do it all right here, for three years in a row.

What Gets Measured

gets improved. Altogether, the Logbook will help you measure 39 statistics/metrics. Now is the time to stop guessing at how to grow your real estate agent business and get serious about it.

I need this now!

(some of) The datapoints you enter:

number of days worked
number of discussions had
number of presentations given
number of clients signed
number of transactions closed
gross commission income
sales volume
days on market

(some of) The metrics you calculate:

discussion turnover rate (DTR)
presentation turnover rate (PTR)
client turnover rate (CTR)
return on presentations (ROP)
return on clients (ROC)
return on transactions (ROT)
return on days worked (ROW)
lost opportunity differential (LOD)
average days on market (DOM)
sales price to list price ratio (SP/LP)
listing leverage rate (LLR)

How It Works:

It’s simple:

Do your job.
Every day, open to today’s page, record your thoughts and the day’s activities.
Every three months, add-up your activities and transaction data.
Do some quick math to reveal your turnover rates and other metrics.
Which are plugged into a personal business plan calculator.
Where out pops your monthly activity goals.
Which allow you to grow as you strive to achieve your goals.

Watch a Live Demo

Watch Peter explain the Logbook. Gripping!

I love the Logbook!

Cross-Referenced

Cross-references in the Logbook correspond with pages from The Politically Incorrect Real Estate Agent Handbook.

These cross-references ensure you know the details, so you can grow with purpose.

The Logbook is my jam!

Logbook Pages

The entire Introduction section shown here.

The Logbook pairs with

Bizniz Plan & Report Card

These tools are part of the FREE Download.

Push to Download

The Logbook

helps you improve yourself, one day at a time.

Simply, open to today’s page, record your thoughts and daily activities. Then, once a quarter, add your sales data and extrapolate your statistics. In doing so, you will gain insight and identify your bottlenecks to growth. These same stats are then used to calculate your monthly goals, and the process is repeated until retirement. Sweet.

Types of pages in this book (and how many):

introduction (14: plenty of explanation on how to use this book, and how to improve upon each stat measured)
journal pages (365, plus one for leap years)
monthly activity tracker (12)
quarterly reports (12: four per year for three years)
annual reports (3)
tri-annual report (1)
referral log (10: enough for 90 referrals)
education log (10)
flow charts (5 flow charts included: daily, buyer, seller, valuation & referral)

Watch a Free Sample

from the Bizniz Planning Course. Watch Peter explain the Leverage Log (from the Logbook) and how you can earn more money. Fascinating!

Check out the Course

Twin Purposed

Two tools in one.

The Logbook allows you to plan your business like a business.
—and—
The Logbook helps you to improve your skills.

The Logbook is like marching to a drummer who actually knows the beat.

I'm ready!

NICE TO MEET YOU

I’m Peter F. Porcelli Jr.

I’m on a mission to help real estate agents improve their skills. Part of that mission is the development of tools that simplify the agent’s job, like The Logbook.

Now, you can grow your business by recording your daily activities. Calculating your statistics reveals the bottlenecks that slow your growth. Concentrate on improving those skills, and more money will join your wallet. Brilliant.

I love the Logbook. It allows me to see how I’ve grown throughout the years. I cant wait to see the difference next year.”

— Candace

Get the Logbook. It’s amazing.”

— WolfieX

My Petey busts his hump to help you improve your skills. You should buy two books.”

— Granny

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Real Estate Agent
Logbook

Three ways, your choice: