The Politically Incorrect
Real Estate Agent
Playbook
A 90-Day Kick in the Arse
Warning:
This book is small, but powerful.
Are You Wasting Time?
- The Playbook focuses on Primary Activities
—the ones that lead to PayDays. - The Playbook keeps you productive
—so you don’t waste time doom scrolling. - The Playbook holds you accountable
—measure, manage, improve.
INTRODUCING
The Real Estate Agent Playbook
The Secret to Earning More
is to focus on the real estate activities that lead to closings ($$$):
Discussions→Presentations→Clients→P&S Contracts
Hold yourself accountable by accounting for your actions.
What are you spending your time doing?
Measure, manage, improve.
The Playbook will create a purposeful, powerful you.
Playbook Pages
How It Works:
Hold yourself accountable to yourself.
STEP 1: Wake up!
STEP 2: Start your work day by declaring your gratitude, checking your habit tracker, marking the date, and scratching thru the DAY OFF box.
STEP 3: Set an alarm to sound-off every thirty minutes.
STEP 4: When the bell rings, mark the timeline (w/ shorthand) with what you accomplished during the last half hour.
STEP 5: Throughout the day, record primary real estate activities completed, properties pre/viewed, and hash mark each prospecting effort.
STEP 6: At day’s end, tally-up and record work hours and commission dollars earned (GCI).
STEP 7: Next, rate your mojo, attitude, and overall performance. Record your biggest win and greatest challenge.
STEP 8: Record your primary lead source of the day, and contemplate your actions. How will tomorrow be better?
STEP 9: Weekly, tally your primary activities, and record them to the master tracker. On Day 90, calculate your quarterly statistics. Improvement is upon you.
Cross-Referenced
Cross-references on the Playbook correspond with pages from The Politically Incorrect Real Estate Agent Handbook.
These cross-references ensure you know the details, so you’ll always be prepared while slaying the day.
This thing is neat!
The Playbook
Each day, you track:
what you spend your time doing,
the hours you work,
the addition/subtraction of database members,
the number of properties you preview/show,
your biggest win & biggest challenge,
primary lead source of the day,
the number of advocates you speak with,
the number of dials/discussions you have (new & follow-ups),
the number of presentations you give,
the clients you sign,
the transactions you close,
and the money you earn.
Includes a mojo meter, an attitude thermometer, and a performance ranker.
Build better habits with the Habit Tracker, and compare your performances with the Master Tracker.
Take it with You
The Playbook is a:
- pocket-sized,
- spiral-bound,
- 90-pager for durable use with your favorite fountain pen.
MOJO NOT INCLUDED
I want this thing!
NICE TO MEET YOU
I’m Peter F. Porcelli Jr.
I’m on a mission to help real estate agents improve their skills. Part of that mission is the development of tools that simplify the agent’s job, like The Playbook.
Now, you can use this tool to focus on the activities that lead to closings (that means sweet cheddar). Otherwise, you’ll tend to waste (at least, parts of) the day. When you account for every minute, then none can slip away. Hold yourself accountable. No one else will. Righteous.
My Playbook goes everywhere with me. It manages my day, and keeps me moving forward.”
— Cynthia Bosier
If you know an agent who can’t get it together, get them a Playbook. It sure helped me stay focused.”
— Aussie Rob
My Petey makes the nicest things. You should get two.”
— Granny
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Real Estate Agent
Playbook
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